ELAINE AIDO
AI for multivariate optimised
KPIs & customer insights
KPIs & customer insights
MORE SUCCESS WITH LESS EFFORT THANKS TO AIDO
Highly personalized communication strengthens customer loyalty and increases conversion rates. With AIDO, you save valuable time when creating content, achieve better results through segment-specific optimization, generate new target group insights and can continuously learn and optimize your campaigns via multivariate testing!
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Increase in earnings in the media sector
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Increase in automotive campaigns possible
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Earnings uplift possible in the ``Loyalty`` segment
Multivariate testing with AI
AIDO makes multivariate testing efficient and automated: Test different variables such as subject lines, images or call-to-actions and their combinations to identify the optimal communication.
AUDIENCE DISCOVERY
During an AIDO mailing, recipients are clustered based on their characteristics and specific affinities are determined. This creates audiences that are targeted with the optimal combination of variants.
Learning through testing
Optimize your email marketing based on data: Monitor KPIs such as open and click rates, analyze audience performance and improve your campaigns with targeted insights.
WHITEPAPER: ELAINE AIDO
In our white paper we show you, among other things
- how you can use the AIDO AI Creator to create and optimise AI-based message content such as subject lines and articles quickly and directly in the ELAINE Message Editor.
- how to use AIDO Multivariate Testing and how to test variables such as subject lines, images and call-to-actions to find the most effective communication.
Jan Patrick Turra
Head of Content Marketing, CosmosDirekt
With ELAINE, we can send personalized content & offers quickly and efficiently to the right customer segments, which increases the relevance of our customer communication. On the NPS scale, ELAINE gets a nine from me for the product and a ten for the great support.
Valesca Gräber
Digital Marketing Consultant, Key-Work
ELAINE is the perfect tool for holistic, data-based email marketing. Transactional emails and complex automations offer a wide range of possibilities for an optimal customer-centric approach. And thanks to the extensive editor, personalised mailings can be designed in no time at all.
Anika Seidl
Teamleader CRM & Loyalty, Ravensburger
ELAINE has given our email marketing a boost towards automation and personalisation, while simplifying our processes. Thanks to the flexible interface, the software could be embedded into our existing infrastructure.
Marco Müller
Expertise Lead in the area Base & Core Services , ING Germany
artegic convinced us both with their know-how and many years of experience in real-time marketing automation as well as with their high compliance and enterprise IT standards.
Melanie Morsch
Digital Customer Experience Manager, CosmosDirekt
In artegic we have found the right partner to make even better use of our customer data and to make our digital dialogue marketing even more customer-centric and efficient.
Robert Dube
Head of Video On Demand, RTL Interactive
artegic has supported us from the very beginning with its well-founded experience, both in their expertise for digital customer communication as well as with the necessary technical solution competence.