{"id":45586,"date":"2025-04-17T17:05:47","date_gmt":"2025-04-17T15:05:47","guid":{"rendered":"https:\/\/www.elaine.io\/?page_id=45586"},"modified":"2025-10-13T16:14:40","modified_gmt":"2025-10-13T14:14:40","slug":"customer-loyalty","status":"publish","type":"page","link":"https:\/\/www.elaine.io\/en\/solutions\/use-cases\/customer-loyalty\/","title":{"rendered":"Customer loyalty | \/en\/solutions\/customer-loyalty\/"},"content":{"rendered":"<div class=\"wpb-content-wrapper\" id=\"wpb-content-root\"><p>[vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;top&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-default&#8221; bg_image_new=&#8221;id^40652|url^https:\/\/www.elaine.io\/wp-content\/uploads\/2024\/01\/BG_Slider_Betonmauer.jpg|caption^null|alt^null|title^BG_Slider_Betonmauer|description^null&#8221; bg_image_repeat=&#8221;no-repeat&#8221; css=&#8221;.vc_custom_1746539256834{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;]<div class=\"ult-spacer spacer-6aa0d6a72f33b\" data-id=\"6aa0d6a72f33b\" data-height=\"75\" data-height-mobile=\"75\" data-height-tab=\"75\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div><div id=\"ultimate-heading-18366aa0d6a72f395\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-18366aa0d6a72f395 uvc-4835  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-18366aa0d6a72f395 h1'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h1 style=\"--font-weight:theme;color:#ffffff;\">Increase customer loyalty<\/h1><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-18366aa0d6a72f395 .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"desktop:35px;\",\"line-height\":\"desktop:45px;\"}'  style=\"font-weight:normal;color:#ffffff;\"><\/p>\n<p style=\"text-align: left;\">Exciting experiences that keep your customers coming back!<\/p>\n<p><\/div><\/div><div class=\"ult-spacer spacer-6aa0d6a72f3de\" data-id=\"6aa0d6a72f3de\" data-height=\"15\" data-height-mobile=\"15\" data-height-tab=\"15\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div><style type=\"text\/css\" data-type=\"the7_shortcodes-inline-css\">#default-btn-286d69a1810003b51600a3197e294540.ico-right-side > i {\n  margin-right: 0px;\n  margin-left: 8px;\n}\n#default-btn-286d69a1810003b51600a3197e294540 > i {\n  margin-right: 8px;\n}<\/style><div class=\"btn-align-left\"><a href=\"https:\/\/www.elaine.io\/en\/demo-elaine\/\" class=\"default-btn-shortcode dt-btn dt-btn-m link-hover-off \" id=\"default-btn-286d69a1810003b51600a3197e294540\" style=\"width:250px;\" title=\"REQUEST DEMO\"><span>REQUEST DEMO<\/span><\/a><\/div><div class=\"ult-spacer spacer-6aa0d6a72f4e3\" data-id=\"6aa0d6a72f4e3\" data-height=\"75\" data-height-mobile=\"75\" data-height-tab=\"75\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div>[\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"ult-spacer spacer-6aa0d6a72f4fb\" data-id=\"6aa0d6a72f4fb\" data-height=\"50\" data-height-mobile=\"50\" data-height-tab=\"50\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div><div id=\"ult-carousel-30217377376aa0d6a72f5f0\" class=\"ult-carousel-wrapper   ult_horizontal\" data-gutter=\"15\" data-rtl=\"false\" ><div class=\"ult-carousel-6752613066aa0d6a72f539 \" >[vc_single_image image=&#8221;46914&#8243; 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rgba(0,0,0,0.15);\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testim-no-avatar svg {\n  fill: rgba(0,0,0,0.15);\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testimonial-avatar .no-avatar {\n  font-size: 260px;\n  width: 260px;\n}\n@media screen and (max-width: 992px) {\n  .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-content {\n    font-size: 18px;\n    line-height: 30px;\n  }\n}\n@media screen and (max-width: 768px) {\n  .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-content {\n    font-size: 16px;\n    line-height: 28px;\n  }\n}<\/style><div class=\"owl-carousel testimonials-carousel-shortcode dt-testimonials-shortcode dt-owl-carousel-call testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 content-align-center layout-5 content-bg-off bullets-small-dot-stroke arrows-bg-off disable-arrows-hover-bg arrows-hover-bg-off  \" data-scroll-mode=\"1\" data-col-num=\"1\" data-wide-col-num=\"1\" data-laptop-col=\"1\" data-h-tablet-columns-num=\"1\" data-v-tablet-columns-num=\"1\" data-phone-columns-num=\"1\" data-auto-height=\"false\" data-col-gap=\"30\" data-stage-padding=\"0\" data-speed=\"600\" data-autoplay=\"true\" data-autoplay_speed=\"6000\" data-arrows=\"true\" data-bullet=\"false\" data-next-icon=\"icon-ar-017-r\" data-prev-icon=\"icon-ar-017-l\"><div class=\"testimonial-item\"><div class=\"testimonial-avatar\"><span class=\"testimonial-thumb layzr-bg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%20260%20260&#39;%2F%3E\" data-src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2024\/10\/Jan-Patrick-Turra_CosmosDirekt-260x260.jpg\" data-srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2024\/10\/Jan-Patrick-Turra_CosmosDirekt-260x260.jpg 260w, https:\/\/www.elaine.io\/wp-content\/uploads\/2024\/10\/Jan-Patrick-Turra_CosmosDirekt-520x520.jpg 520w\" loading=\"eager\" style=\"--ratio: 260 \/ 260\" sizes=\"(max-width: 260px) 100vw, 260px\" width=\"260\" height=\"260\"   alt=\"\" \/><\/span><\/div><div class=\"content-wrap\"><div class=\"testimonial-vcard\"><div class=\"testimonial-name\"><span class=\"text-primary\">Jan Patrick Turra<\/span><br \/><\/div><div class=\"testimonial-position\"><span class=\"text-secondary color-secondary\">Head of Content Marketing, CosmosDirekt<\/span><\/div><\/div><div class=\"testimonial-content\"><p>With Elaine, we can send personalized content &amp; offers quickly and efficiently to the right customer segments, which increases the relevance of our customer communication. On the NPS scale, Elaine gets a nine from me for the product and a ten for the great support.<\/p>\n<\/div><\/div><\/div><div class=\"testimonial-item\"><div class=\"testimonial-avatar\"><span class=\"testimonial-thumb layzr-bg\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%20260%20260&#39;%2F%3E\" data-src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/05\/VGR_IMG_4052-m-profil-260x260.jpg\" data-srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/05\/VGR_IMG_4052-m-profil-260x260.jpg 260w, https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/05\/VGR_IMG_4052-m-profil-520x520.jpg 520w\" loading=\"eager\" style=\"--ratio: 260 \/ 260\" sizes=\"(max-width: 260px) 100vw, 260px\" width=\"260\" height=\"260\"   alt=\"\" \/><\/span><\/div><div class=\"content-wrap\"><div class=\"testimonial-vcard\"><div class=\"testimonial-name\"><span class=\"text-primary\">Valesca Gr\u00e4ber<\/span><br \/><\/div><div class=\"testimonial-position\"><span class=\"text-secondary color-secondary\">Digital Marketing Consultant, Key-Work <\/span><\/div><\/div><div class=\"testimonial-content\"><p>Elaine is the perfect tool for holistic, data-based email marketing. Transactional emails and complex automations offer a wide range of possibilities for an optimal customer-centric approach. And thanks to the extensive editor, personalised mailings can be designed in no time at all.<\/p>\n<\/div><\/div><\/div><div class=\"testimonial-item\"><div class=\"testimonial-avatar\"><span class=\"testimonial-thumb layzr-bg\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%20260%20260&#39;%2F%3E\" data-src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/02\/Anika-Seidl_Teamleader-CRM-Loyalty-_Ravensburger-scaled-260x260.jpg\" data-srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/02\/Anika-Seidl_Teamleader-CRM-Loyalty-_Ravensburger-scaled-260x260.jpg 260w, https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/02\/Anika-Seidl_Teamleader-CRM-Loyalty-_Ravensburger-scaled-520x520.jpg 520w\" loading=\"eager\" style=\"--ratio: 260 \/ 260\" sizes=\"(max-width: 260px) 100vw, 260px\" width=\"260\" height=\"260\"   alt=\"Anika-Seidl_Teamleader-CRM-&amp;-Loyalty _Ravensburger\" \/><\/span><\/div><div class=\"content-wrap\"><div class=\"testimonial-vcard\"><div class=\"testimonial-name\"><span class=\"text-primary\">Anika Seidl<\/span><br \/><\/div><div class=\"testimonial-position\"><span class=\"text-secondary color-secondary\">Teamleader CRM & Loyalty, Ravensburger<\/span><\/div><\/div><div class=\"testimonial-content\"><p>Elaine has given our email marketing a boost towards automation and personalisation, while simplifying our processes. Thanks to the flexible interface, the software could be embedded into our existing infrastructure.<\/p>\n<\/div><\/div><\/div><div class=\"testimonial-item\"><div class=\"testimonial-avatar\"><span class=\"testimonial-thumb layzr-bg\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%20260%20260&#39;%2F%3E\" data-src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Marco_M\u00fcller-260x260.jpg\" data-srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Marco_M\u00fcller-260x260.jpg 260w, https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Marco_M\u00fcller.jpg 370w\" loading=\"eager\" style=\"--ratio: 260 \/ 260\" sizes=\"(max-width: 260px) 100vw, 260px\" width=\"260\" height=\"260\"   alt=\"Marco M\u00fcller\" \/><\/span><\/div><div class=\"content-wrap\"><div class=\"testimonial-vcard\"><div class=\"testimonial-name\"><span class=\"text-primary\">Marco M\u00fcller<\/span><br \/><\/div><div class=\"testimonial-position\"><span class=\"text-secondary color-secondary\">Expertise Lead in the area Base & Core Services , ING Germany<\/span><\/div><\/div><div class=\"testimonial-content\"><p>Elaine convinced us both with know-how and many years of experience in real-time marketing automation as well as with high compliance and enterprise IT standards.<\/p>\n<\/div><\/div><\/div><div class=\"testimonial-item\"><div class=\"testimonial-avatar\"><span class=\"testimonial-thumb layzr-bg\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%20260%20260&#39;%2F%3E\" data-src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Melanie_Morsch-260x260.jpg\" data-srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Melanie_Morsch-260x260.jpg 260w, https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Melanie_Morsch.jpg 370w\" loading=\"eager\" style=\"--ratio: 260 \/ 260\" sizes=\"(max-width: 260px) 100vw, 260px\" width=\"260\" height=\"260\"   alt=\"Melanie Morsch\" \/><\/span><\/div><div class=\"content-wrap\"><div class=\"testimonial-vcard\"><div class=\"testimonial-name\"><span class=\"text-primary\">Melanie Morsch<\/span><br \/><\/div><div class=\"testimonial-position\"><span class=\"text-secondary color-secondary\">Digital Customer Experience Manager, CosmosDirekt<\/span><\/div><\/div><div class=\"testimonial-content\"><p>In Elaine we have found the right partner to make even better use of our customer data and to make our digital dialogue marketing even more customer-centric and efficient.<\/p>\n<\/div><\/div><\/div><div class=\"testimonial-item\"><div class=\"testimonial-avatar\"><span class=\"testimonial-thumb layzr-bg\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%20260%20260&#39;%2F%3E\" data-src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Robert_Dube-260x260.jpg\" data-srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Robert_Dube-260x260.jpg 260w, https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Robert_Dube.jpg 370w\" loading=\"eager\" style=\"--ratio: 260 \/ 260\" sizes=\"(max-width: 260px) 100vw, 260px\" width=\"260\" height=\"260\"   alt=\"Robert Dube\" \/><\/span><\/div><div class=\"content-wrap\"><div class=\"testimonial-vcard\"><div class=\"testimonial-name\"><span class=\"text-primary\">Robert Dube<\/span><br \/><\/div><div class=\"testimonial-position\"><span class=\"text-secondary color-secondary\">Head of Video On Demand, RTL Interactive<\/span><\/div><\/div><div class=\"testimonial-content\"><p>ELAINE has supported us from the very beginning with its well-founded experience, both in their expertise for digital customer communication as well as with the necessary technical solution competence.<\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"ult-spacer spacer-6aa0d6a736b49\" data-id=\"6aa0d6a736b49\" data-height=\"75\" data-height-mobile=\"75\" data-height-tab=\"75\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div>[\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1595322022858{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;content-row&#8221;][vc_column_inner el_class=&#8221;text-col&#8221; width=&#8221;1\/2&#8243;]<div id=\"ultimate-heading-45876aa0d6a736b7a\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-45876aa0d6a736b7a uvc-8791  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-45876aa0d6a736b7a h2'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h2 style=\"--font-weight:theme;margin-bottom:10px;\">Personalisation for more engagement<\/h2><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-45876aa0d6a736b7a .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:normal;\">With Elaine&#8217;s interactive product newsletters, you can present a variety of products seamlessly and without media discontinuity within an email.<\/p>\n<p>Thanks to tracking of categories and click histories, interest profiles are enriched and the products in the slider are personalised along the categories for each customer.<\/div><\/div>[\/vc_column_inner][vc_column_inner el_class=&#8221;image-col&#8221; width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1746791456303{background-image: url(https:\/\/www.elaine.io\/wp-content\/uploads\/2025\/05\/elaine-content-ne.png?id=49515) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;][vc_single_image image=&#8221;49722&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1746791474154{padding-top: 10px !important;padding-bottom: 10px !important;}&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"ult-spacer spacer-6aa0d6a736baf\" data-id=\"6aa0d6a736baf\" data-height=\"50\" data-height-mobile=\"50\" data-height-tab=\"50\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div>[\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1595322022858{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;content-row&#8221;][vc_column_inner el_class=&#8221;image-col&#8221; width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1746791492512{background-image: url(https:\/\/www.elaine.io\/wp-content\/uploads\/2025\/05\/elaine-content-sw.png?id=49504) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;][vc_single_image image=&#8221;49744&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1746791506905{padding-top: 10px !important;padding-bottom: 10px !important;}&#8221;][\/vc_column_inner][vc_column_inner el_class=&#8221;text-col&#8221; width=&#8221;1\/2&#8243;]<div id=\"ultimate-heading-36076aa0d6a736bcd\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-36076aa0d6a736bcd uvc-9327  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-36076aa0d6a736bcd h2'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h2 style=\"--font-weight:theme;margin-bottom:10px;\">Improve customer experience<\/h2><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-36076aa0d6a736bcd .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:normal;\">Gamification motivates customers to interact with a brand more often by creating incentives through rewards and recognition for their activities.<\/p>\n<p>At the same time, it makes the user experience more entertaining and appealing, which not only strengthens customer loyalty but also promotes lasting loyalty and positive associations with the brand.<\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"ult-spacer spacer-6aa0d6a736bf1\" data-id=\"6aa0d6a736bf1\" data-height=\"50\" data-height-mobile=\"50\" data-height-tab=\"50\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div>[\/vc_column][\/vc_row][vc_row content_placement=&#8221;middle&#8221; disable_element=&#8221;yes&#8221; css=&#8221;.vc_custom_1759742132339{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;content-row&#8221;][vc_column_inner el_class=&#8221;text-col&#8221; width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1746460265361{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;]<div id=\"ultimate-heading-99086aa0d6a736c0c\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-99086aa0d6a736c0c uvc-6991  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-99086aa0d6a736c0c h2'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h2 style=\"--font-weight:theme;color:#000000;margin-bottom:10px;\">Case Study: PAYBACK<\/h2><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-99086aa0d6a736c0c .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:normal;\">In this case study we show how PAYBACK was able to reduce time spent creating marketing campaigns by more than 25 per cent overall by using our content processing solution. We also present the real-time sending of transactional emails at the POS, which PAYBACK implemented with selected retail partners.<\/div><\/div><style type=\"text\/css\" data-type=\"the7_shortcodes-inline-css\">#default-btn-b745125a68709a4aa7269abb102801de.ico-right-side > i {\n  margin-right: 0px;\n  margin-left: 8px;\n}\n#default-btn-b745125a68709a4aa7269abb102801de > i {\n  margin-right: 8px;\n}<\/style><div class=\"btn-align-left\"><a href=\"https:\/\/www.elaine.io\/en\/payback-case-study\/\" class=\"default-btn-shortcode dt-btn dt-btn-m link-hover-off  vc_custom_1746460240886\" id=\"default-btn-b745125a68709a4aa7269abb102801de\" style=\"width:250px;\" title=\"Download case study\"><span>DOWNLOAD CASE STUDY<\/span><\/a><\/div>[\/vc_column_inner][vc_column_inner el_class=&#8221;image-col&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;50130&#8243; img_size=&#8221;800&#215;800&#8243; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1746807026951{padding-top: 10px !important;padding-bottom: 10px !important;}&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"ult-spacer spacer-6aa0d6a736c9d\" data-id=\"6aa0d6a736c9d\" data-height=\"100\" data-height-mobile=\"100\" data-height-tab=\"100\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div>[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;top&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-default&#8221; bg_image_new=&#8221;id^40652|url^https:\/\/www.elaine.io\/wp-content\/uploads\/2024\/01\/BG_Slider_Betonmauer.jpg|caption^null|alt^null|title^BG_Slider_Betonmauer|description^null&#8221; bg_image_repeat=&#8221;no-repeat&#8221; css=&#8221;.vc_custom_1746539256834{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-default&#8221; bg_image_new=&#8221;id^46693|url^https:\/\/www.elaine.io\/wp-content\/uploads\/2025\/03\/Background_New-Design_transparent_wide-scaled.jpg|caption^null|alt^null|title^Background_New Design_transparent_wide|description^null&#8221; bg_image_repeat=&#8221;no-repeat&#8221; css=&#8221;.vc_custom_1743165498664{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1595322022858{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;content-row&#8221;][vc_column_inner el_class=&#8221;text-col&#8221; width=&#8221;1\/2&#8243;][\/vc_column_inner][vc_column_inner el_class=&#8221;image-col&#8221; width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1746791456303{background-image: url(https:\/\/www.elaine.io\/wp-content\/uploads\/2025\/05\/elaine-content-ne.png?id=49515) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;][vc_single_image image=&#8221;49722&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1746791474154{padding-top: 10px !important;padding-bottom:&hellip;<\/p>\n","protected":false},"author":70,"featured_media":0,"parent":48134,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_seopress_titles_title":"USE CASE: Customer Loyalty","_seopress_titles_desc":"Successful use cases for the loyalty industry","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"Customers who become fans and sustainable growth","_seopress_social_fb_desc":"Successful use cases for the loyalty industry","_seopress_social_fb_img":"https:\/\/www.elaine.io\/wp-content\/uploads\/2025\/04\/Sharepic_ELAINE_CUSTOMER_LOYALTY_EN.png","_seopress_social_fb_img_attachment_id":47339,"_seopress_social_fb_img_width":1200,"_seopress_social_fb_img_height":627,"_seopress_social_twitter_title":"Customers who become fans and sustainable growth","_seopress_social_twitter_desc":"Successful use cases for the loyalty industry","_seopress_social_twitter_img":"https:\/\/www.elaine.io\/wp-content\/uploads\/2025\/04\/Sharepic_ELAINE_CUSTOMER_LOYALTY_EN.png","_seopress_social_twitter_img_attachment_id":47339,"_seopress_social_twitter_img_width":1200,"_seopress_social_twitter_img_height":627,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","inline_featured_image":false,"footnotes":""},"class_list":["post-45586","page","type-page","status-publish","hentry","description-off"],"_links":{"self":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/pages\/45586","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/users\/70"}],"replies":[{"embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/comments?post=45586"}],"version-history":[{"count":58,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/pages\/45586\/revisions"}],"predecessor-version":[{"id":52814,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/pages\/45586\/revisions\/52814"}],"up":[{"embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/pages\/48134"}],"wp:attachment":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/media?parent=45586"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}