
{"id":45739,"date":"2025-04-17T17:08:16","date_gmt":"2025-04-17T15:08:16","guid":{"rendered":"https:\/\/www.elaine.io\/?page_id=45739"},"modified":"2025-06-24T21:28:29","modified_gmt":"2025-06-24T19:28:29","slug":"increase-profit-potential","status":"publish","type":"page","link":"https:\/\/www.elaine.io\/en\/solutions\/use-cases\/increase-profit-potential\/","title":{"rendered":"Increase profit potential | \/en\/solutions\/use-case\/increase-profit-potential\/"},"content":{"rendered":"<div class=\"wpb-content-wrapper\" id=\"wpb-content-root\"><p>[vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;top&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-default&#8221; bg_image_new=&#8221;id^39916|url^https:\/\/www.elaine.io\/wp-content\/uploads\/2024\/01\/BG_Slider_Autofahrer.jpg|caption^null|alt^null|title^BG_Slider_Autofahrer|description^null&#8221; bg_image_repeat=&#8221;no-repeat&#8221; css=&#8221;.vc_custom_1745878197904{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;]<div class=\"ult-spacer spacer-6ab3067c47745\" data-id=\"6ab3067c47745\" data-height=\"75\" data-height-mobile=\"75\" data-height-tab=\"75\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div><div id=\"ultimate-heading-95076ab3067c477a3\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-95076ab3067c477a3 uvc-3484  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-95076ab3067c477a3 h1'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h1 style=\"--font-weight:theme;color:#ffffff;\">Unlock growth potential<\/h1><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-95076ab3067c477a3 .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"desktop:35px;\",\"line-height\":\"desktop:45px;\"}'  style=\"font-weight:normal;color:#ffffff;\">Capture attention &amp; delight customers with personalized messaging.<\/div><\/div><div class=\"ult-spacer spacer-6ab3067c477ed\" data-id=\"6ab3067c477ed\" data-height=\"15\" data-height-mobile=\"15\" data-height-tab=\"15\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div><style type=\"text\/css\" data-type=\"the7_shortcodes-inline-css\">#default-btn-286d69a1810003b51600a3197e294540.ico-right-side > i {\n  margin-right: 0px;\n  margin-left: 8px;\n}\n#default-btn-286d69a1810003b51600a3197e294540 > i {\n  margin-right: 8px;\n}<\/style><div class=\"btn-align-left\"><a href=\"https:\/\/www.elaine.io\/en\/demo-elaine\/\" class=\"default-btn-shortcode dt-btn dt-btn-m link-hover-off \" id=\"default-btn-286d69a1810003b51600a3197e294540\" style=\"width:250px;\" title=\"REQUEST DEMO\"><span>REQUEST DEMO<\/span><\/a><\/div><div class=\"ult-spacer spacer-6ab3067c478e5\" data-id=\"6ab3067c478e5\" data-height=\"75\" data-height-mobile=\"75\" data-height-tab=\"75\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div>[\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"ult-spacer spacer-6ab3067c478ff\" data-id=\"6ab3067c478ff\" data-height=\"50\" data-height-mobile=\"50\" data-height-tab=\"50\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div><div id=\"ult-carousel-26119454666ab3067c479e8\" class=\"ult-carousel-wrapper   ult_horizontal\" data-gutter=\"15\" data-rtl=\"false\" ><div class=\"ult-carousel-19614459816ab3067c4793e \" >[vc_single_image image=&#8221;46914&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;46965&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;46912&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;46910&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;46896&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;46908&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;46904&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;46967&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;46971&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;46898&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;]<\/div><\/div>\t\t\t<script type=\"text\/javascript\">\n\t\t\t\tjQuery(document).ready(function ($) {\n\t\t\t\t\tif( typeof jQuery('.ult-carousel-19614459816ab3067c4793e').slick == \"function\"){\n\t\t\t\t\t\t$('.ult-carousel-19614459816ab3067c4793e').slick({dots: false,autoplay: true,autoplaySpeed: \"1000\",speed: \"4000\",infinite: true,arrows: true,nextArrow: '<button type=\"button\" role=\"button\" aria-label=\"Next\" style=\"color:#ffffff; font-size:20px;\" class=\"slick-next default\"><i class=\"ultsl-arrow-right4\"><\/i><\/button>',prevArrow: '<button type=\"button\" role=\"button\" aria-label=\"Previous\" style=\"color:#ffffff; font-size:20px;\" class=\"slick-prev default\"><i class=\"ultsl-arrow-left4\"><\/i><\/button>',slidesToScroll:7,slidesToShow:7,swipe: true,draggable: true,touchMove: true,pauseOnHover: true,pauseOnFocus: false,responsive: [\n\t\t\t\t\t\t\t{\n\t\t\t\t\t\t\t  breakpoint: 1026,\n\t\t\t\t\t\t\t  settings: {\n\t\t\t\t\t\t\t\tslidesToShow: 7,\n\t\t\t\t\t\t\t\tslidesToScroll: 7,  \n\t\t\t\t\t\t\t  }\n\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\t{\n\t\t\t\t\t\t\t  breakpoint: 1025,\n\t\t\t\t\t\t\t  settings: {\n\t\t\t\t\t\t\t\tslidesToShow: 3,\n\t\t\t\t\t\t\t\tslidesToScroll: 3\n\t\t\t\t\t\t\t  }\n\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\t{\n\t\t\t\t\t\t\t  breakpoint: 760,\n\t\t\t\t\t\t\t  settings: {\n\t\t\t\t\t\t\t\tslidesToShow: 2,\n\t\t\t\t\t\t\t\tslidesToScroll: 2\n\t\t\t\t\t\t\t  }\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t],pauseOnDotsHover: true,customPaging: function(slider, i) {\n                   return '<i type=\"button\" style= \"color:#333333;\" class=\"ultsl-record\" data-role=\"none\"><\/i>';\n                },});\n\t\t\t\t\t}\n\t\t\t\t});\n\t\t\t<\/script>\n\t\t\t[\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"ult-spacer spacer-6ab3067c47a32\" data-id=\"6ab3067c47a32\" data-height=\"75\" data-height-mobile=\"75\" data-height-tab=\"75\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div>[\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-default&#8221; bg_image_new=&#8221;id^46693|url^https:\/\/www.elaine.io\/wp-content\/uploads\/2025\/03\/Background_New-Design_transparent_wide-scaled.jpg|caption^null|alt^null|title^Background_New Design_transparent_wide|description^null&#8221; bg_image_repeat=&#8221;no-repeat&#8221; css=&#8221;.vc_custom_1743165498664{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner]<style type=\"text\/css\" data-type=\"the7_shortcodes-inline-css\">.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav div {\n  width: 40px;\n  height: 40px;\n  border-radius: 500px;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav div:before,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav div:after {\n  border-width: 0px;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav div.owl-prev {\n  top: 50%;\n  transform: translateY(calc(-50% + 0px));\n  left: 0px;\n}\n@media all and (-ms-high-contrast: none) {\n  .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav div.owl-prev {\n    transform: translateY(-50%);\n    margin-top: 0px;\n  }\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav div.owl-prev i {\n  padding: 0px 0px 0px 0px;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav div.owl-next {\n  top: 50%;\n  transform: translateY(calc(-50% + 0px));\n  right: 0px;\n}\n@media all and (-ms-high-contrast: none) {\n  .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav div.owl-next {\n    transform: translateY(-50%);\n    margin-top: 0px;\n  }\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav div.owl-next i {\n  padding: 0px 0px 0px 0px;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav i {\n  font-size: 24px;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav div:not(:hover) i,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav div:not(:hover) i:before {\n  color: #ffffff;\n  background: none;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav div:hover i,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.owl-carousel .owl-nav div:hover i:before {\n  color: rgba(255,255,255,0.75);\n  background: none;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .owl-dots {\n  top: calc(100% + 20px);\n  left: 50%;\n  transform: translateX(calc(-50% + 0px));\n}\n@media all and (-ms-high-contrast: none) {\n  .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .owl-dots {\n    transform: translateX(-50%);\n    margin-left: 0px;\n  }\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .owl-dot {\n  width: 10px;\n  height: 10px;\n  margin: 0 8px;\n}\n@media screen and (max-width: 778px) {\n  .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.hide-arrows.owl-carousel .owl-nav a {\n    display: none;\n  }\n}\n@media screen and (max-width: 778px) {\n  .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.reposition-arrows.owl-carousel .owl-nav .owl-prev {\n    top: 50%;\n    transform: translateY(calc(-50% + 0px));\n    left: -18px;\n  }\n  .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.reposition-arrows.owl-carousel .owl-nav .owl-next {\n    top: 50%;\n    transform: translateY(calc(-50% + 0px));\n    right: -18px;\n  }\n}\n@media screen and (max-width: 778px) and all and (-ms-high-contrast: none) {\n  .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.reposition-arrows.owl-carousel .owl-nav .owl-prev {\n    transform: translateY(-50%);\n    margin-top: 0px;\n  }\n}\n@media screen and (max-width: 778px) and all and (-ms-high-contrast: none) {\n  .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.reposition-arrows.owl-carousel .owl-nav .owl-next {\n    transform: translateY(-50%);\n    margin-top: 0px;\n  }\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-item {\n  padding: 30px 30px 20px 30px;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-name,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-name a,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-name span {\n  color: #000000;\n  background: none;\n  margin-bottom: 5px;\n  font-size: 20px;\n  line-height: 30px;\n  font-weight: bold;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-position {\n  margin-bottom: 0px;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-position,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-position span {\n  font-size: 16px;\n  line-height: 26px;\n}\n.content .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-position,\n.content .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-position span {\n  color: #000000;\n  background: none;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testimonial-avatar {\n  padding: 2px 40px 40px 2px;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testimonial-avatar a,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testimonial-avatar span,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testimonial-avatar img {\n  max-width: 260px;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .dt-css-grid .testimonial-avatar img,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .dt-css-grid .testimonial-avatar svg {\n  max-width: 100%;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.layout-5:not(.hide-testimonial-avatar) .content-wrap,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4.layout-6:not(.hide-testimonial-avatar) .content-wrap {\n  width: calc(100% - 260px - 40px - 2px);\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-content {\n  margin-bottom: 15px;\n  font-size: 32px;\n  line-height: 42px;\n  color: #000000;\n  background: none;\n  font-style: italic;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testimonial-avatar,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testimonial-avatar a.rollover,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testimonial-avatar a.rollover *,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testimonial-avatar img,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testimonial-avatar .no-avatar,\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testim-no-avatar {\n  border-radius: 100px;\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testimonial-avatar .no-avatar {\n  height: 260px;\n  border-color: rgba(0,0,0,0.15);\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testimonial-avatar .no-avatar:after {\n  color: rgba(0,0,0,0.15);\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testim-no-avatar {\n  border-color: rgba(0,0,0,0.15);\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testim-no-avatar svg {\n  fill: rgba(0,0,0,0.15);\n}\n.testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4  .testimonial-avatar .no-avatar {\n  font-size: 260px;\n  width: 260px;\n}\n@media screen and (max-width: 992px) {\n  .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-content {\n    font-size: 18px;\n    line-height: 30px;\n  }\n}\n@media screen and (max-width: 768px) {\n  .testimonials-carousel-shortcode.testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 .testimonial-content {\n    font-size: 16px;\n    line-height: 28px;\n  }\n}<\/style><div class=\"owl-carousel testimonials-carousel-shortcode dt-testimonials-shortcode dt-owl-carousel-call testimonials-carousel-shortcode-id-9b80fe77ca8bc3609741d8678cc513e4 content-align-center layout-5 content-bg-off bullets-small-dot-stroke arrows-bg-off disable-arrows-hover-bg arrows-hover-bg-off  \" data-scroll-mode=\"1\" data-col-num=\"1\" data-wide-col-num=\"1\" data-laptop-col=\"1\" data-h-tablet-columns-num=\"1\" data-v-tablet-columns-num=\"1\" data-phone-columns-num=\"1\" data-auto-height=\"false\" data-col-gap=\"30\" data-stage-padding=\"0\" data-speed=\"600\" data-autoplay=\"true\" data-autoplay_speed=\"6000\" data-arrows=\"true\" data-bullet=\"false\" data-next-icon=\"icon-ar-017-r\" data-prev-icon=\"icon-ar-017-l\"><div class=\"testimonial-item\"><div class=\"testimonial-avatar\"><span class=\"testimonial-thumb layzr-bg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%20260%20260&#39;%2F%3E\" data-src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2024\/10\/Jan-Patrick-Turra_CosmosDirekt-260x260.jpg\" data-srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2024\/10\/Jan-Patrick-Turra_CosmosDirekt-260x260.jpg 260w, https:\/\/www.elaine.io\/wp-content\/uploads\/2024\/10\/Jan-Patrick-Turra_CosmosDirekt-520x520.jpg 520w\" loading=\"eager\" style=\"--ratio: 260 \/ 260\" sizes=\"(max-width: 260px) 100vw, 260px\" width=\"260\" height=\"260\"   alt=\"\" \/><\/span><\/div><div class=\"content-wrap\"><div class=\"testimonial-vcard\"><div class=\"testimonial-name\"><span class=\"text-primary\">Jan Patrick Turra<\/span><br \/><\/div><div class=\"testimonial-position\"><span class=\"text-secondary color-secondary\">Head of Content Marketing, CosmosDirekt<\/span><\/div><\/div><div class=\"testimonial-content\"><p>With Elaine, we can send personalized content &amp; offers quickly and efficiently to the right customer segments, which increases the relevance of our customer communication. On the NPS scale, Elaine gets a nine from me for the product and a ten for the great support.<\/p>\n<\/div><\/div><\/div><div class=\"testimonial-item\"><div class=\"testimonial-avatar\"><span class=\"testimonial-thumb layzr-bg\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%20260%20260&#39;%2F%3E\" data-src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/05\/VGR_IMG_4052-m-profil-260x260.jpg\" data-srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/05\/VGR_IMG_4052-m-profil-260x260.jpg 260w, https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/05\/VGR_IMG_4052-m-profil-520x520.jpg 520w\" loading=\"eager\" style=\"--ratio: 260 \/ 260\" sizes=\"(max-width: 260px) 100vw, 260px\" width=\"260\" height=\"260\"   alt=\"\" \/><\/span><\/div><div class=\"content-wrap\"><div class=\"testimonial-vcard\"><div class=\"testimonial-name\"><span class=\"text-primary\">Valesca Gr\u00e4ber<\/span><br \/><\/div><div class=\"testimonial-position\"><span class=\"text-secondary color-secondary\">Digital Marketing Consultant, Key-Work <\/span><\/div><\/div><div class=\"testimonial-content\"><p>Elaine is the perfect tool for holistic, data-based email marketing. Transactional emails and complex automations offer a wide range of possibilities for an optimal customer-centric approach. And thanks to the extensive editor, personalised mailings can be designed in no time at all.<\/p>\n<\/div><\/div><\/div><div class=\"testimonial-item\"><div class=\"testimonial-avatar\"><span class=\"testimonial-thumb layzr-bg\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%20260%20260&#39;%2F%3E\" data-src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/02\/Anika-Seidl_Teamleader-CRM-Loyalty-_Ravensburger-scaled-260x260.jpg\" data-srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/02\/Anika-Seidl_Teamleader-CRM-Loyalty-_Ravensburger-scaled-260x260.jpg 260w, https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/02\/Anika-Seidl_Teamleader-CRM-Loyalty-_Ravensburger-scaled-520x520.jpg 520w\" loading=\"eager\" style=\"--ratio: 260 \/ 260\" sizes=\"(max-width: 260px) 100vw, 260px\" width=\"260\" height=\"260\"   alt=\"Anika-Seidl_Teamleader-CRM-&amp;-Loyalty _Ravensburger\" \/><\/span><\/div><div class=\"content-wrap\"><div class=\"testimonial-vcard\"><div class=\"testimonial-name\"><span class=\"text-primary\">Anika Seidl<\/span><br \/><\/div><div class=\"testimonial-position\"><span class=\"text-secondary color-secondary\">Teamleader CRM & Loyalty, Ravensburger<\/span><\/div><\/div><div class=\"testimonial-content\"><p>Elaine has given our email marketing a boost towards automation and personalisation, while simplifying our processes. Thanks to the flexible interface, the software could be embedded into our existing infrastructure.<\/p>\n<\/div><\/div><\/div><div class=\"testimonial-item\"><div class=\"testimonial-avatar\"><span class=\"testimonial-thumb layzr-bg\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%20260%20260&#39;%2F%3E\" data-src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Marco_M\u00fcller-260x260.jpg\" data-srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Marco_M\u00fcller-260x260.jpg 260w, https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Marco_M\u00fcller.jpg 370w\" loading=\"eager\" style=\"--ratio: 260 \/ 260\" sizes=\"(max-width: 260px) 100vw, 260px\" width=\"260\" height=\"260\"   alt=\"Marco M\u00fcller\" \/><\/span><\/div><div class=\"content-wrap\"><div class=\"testimonial-vcard\"><div class=\"testimonial-name\"><span class=\"text-primary\">Marco M\u00fcller<\/span><br \/><\/div><div class=\"testimonial-position\"><span class=\"text-secondary color-secondary\">Expertise Lead in the area Base & Core Services , ING Germany<\/span><\/div><\/div><div class=\"testimonial-content\"><p>Elaine convinced us both with know-how and many years of experience in real-time marketing automation as well as with high compliance and enterprise IT standards.<\/p>\n<\/div><\/div><\/div><div class=\"testimonial-item\"><div class=\"testimonial-avatar\"><span class=\"testimonial-thumb layzr-bg\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%20260%20260&#39;%2F%3E\" data-src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Melanie_Morsch-260x260.jpg\" data-srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Melanie_Morsch-260x260.jpg 260w, https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Melanie_Morsch.jpg 370w\" loading=\"eager\" style=\"--ratio: 260 \/ 260\" sizes=\"(max-width: 260px) 100vw, 260px\" width=\"260\" height=\"260\"   alt=\"Melanie Morsch\" \/><\/span><\/div><div class=\"content-wrap\"><div class=\"testimonial-vcard\"><div class=\"testimonial-name\"><span class=\"text-primary\">Melanie Morsch<\/span><br \/><\/div><div class=\"testimonial-position\"><span class=\"text-secondary color-secondary\">Digital Customer Experience Manager, CosmosDirekt<\/span><\/div><\/div><div class=\"testimonial-content\"><p>In Elaine we have found the right partner to make even better use of our customer data and to make our digital dialogue marketing even more customer-centric and efficient.<\/p>\n<\/div><\/div><\/div><div class=\"testimonial-item\"><div class=\"testimonial-avatar\"><span class=\"testimonial-thumb layzr-bg\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%20260%20260&#39;%2F%3E\" data-src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Robert_Dube-260x260.jpg\" data-srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Robert_Dube-260x260.jpg 260w, https:\/\/www.elaine.io\/wp-content\/uploads\/2020\/05\/Testimonial_Robert_Dube.jpg 370w\" loading=\"eager\" style=\"--ratio: 260 \/ 260\" sizes=\"(max-width: 260px) 100vw, 260px\" width=\"260\" height=\"260\"   alt=\"Robert Dube\" \/><\/span><\/div><div class=\"content-wrap\"><div class=\"testimonial-vcard\"><div class=\"testimonial-name\"><span class=\"text-primary\">Robert Dube<\/span><br \/><\/div><div class=\"testimonial-position\"><span class=\"text-secondary color-secondary\">Head of Video On Demand, RTL Interactive<\/span><\/div><\/div><div class=\"testimonial-content\"><p>ELAINE has supported us from the very beginning with its well-founded experience, both in their expertise for digital customer communication as well as with the necessary technical solution competence.<\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"ult-spacer spacer-6ab3067c4ddfe\" data-id=\"6ab3067c4ddfe\" data-height=\"75\" data-height-mobile=\"75\" data-height-tab=\"75\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div>[\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1595322022858{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;content-row&#8221;][vc_column_inner el_class=&#8221;text-col&#8221; width=&#8221;1\/2&#8243;]<div id=\"ultimate-heading-53636ab3067c4de2d\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-53636ab3067c4de2d uvc-9030  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-53636ab3067c4de2d h2'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h2 style=\"--font-weight:theme;margin-bottom:10px;\">Hyper-personalisation<\/h2><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-53636ab3067c4de2d .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:normal;\">PAYBACK uses Elaine to hyper-personalise its newsletter, tailored precisely to the needs and preferences of its customers:<\/p>\n<ul>\n<li>Over 1,000 characteristics are used to select the appropriate customers for each ad in a highly individualised way.<\/li>\n<li>Exactly the 7 ads per customer are determined that have the highest relevance for that customer in an email.<\/li>\n<\/ul>\n<p><\/div><\/div>[\/vc_column_inner][vc_column_inner el_class=&#8221;image-col&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;46188&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1740575727365{padding-top: 10px !important;padding-bottom: 10px !important;}&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1595322022858{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;content-row&#8221;][vc_column_inner el_class=&#8221;image-col&#8221; width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1746791892137{background-image: url(https:\/\/www.elaine.io\/wp-content\/uploads\/2025\/05\/elaine-content-sw.png?id=49504) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;][vc_single_image image=&#8221;49749&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1746791879333{margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][\/vc_column_inner][vc_column_inner el_class=&#8221;text-col&#8221; width=&#8221;1\/2&#8243;]<div id=\"ultimate-heading-40016ab3067c4de6c\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-40016ab3067c4de6c uvc-2156  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-40016ab3067c4de6c h2'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h2 style=\"--font-weight:theme;margin-bottom:10px;\">Improve customer experience<\/h2><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-40016ab3067c4de6c .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:normal;\">Interactive content in emails leads to greater engagement and more attention from users in email marketing \u2013 and thus to higher conversion rates! Nevertheless, interactive content is still rare in email marketing. With Elaine, you can now easily integrate interactive content into your emails and edit it in the Elaine Message Editor.<\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;content-row&#8221;][vc_column_inner el_class=&#8221;text-col&#8221; width=&#8221;1\/2&#8243;]<div id=\"ultimate-heading-53636ab3067c4de98\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-53636ab3067c4de98 uvc-4460  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-53636ab3067c4de98 h2'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h2 style=\"--font-weight:theme;margin-bottom:10px;\">Intelligent omnichannel<\/h2><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-53636ab3067c4de98 .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:normal;\">For a perfect customer experience, greater engagement and higher conversion rates, messages must reach customers with the right approach, in the right context, via the right channel and at the right moment.<\/div><\/div><style type=\"text\/css\" data-type=\"the7_shortcodes-inline-css\">#default-btn-47a81f5979cd520df128ead105e1cc85.ico-right-side > i {\n  margin-right: 0px;\n  margin-left: 8px;\n}\n#default-btn-47a81f5979cd520df128ead105e1cc85 > i {\n  margin-right: 8px;\n}<\/style><div class=\"btn-align-left\"><a href=\"https:\/\/www.elaine.io\/en\/products\/automate\/intelligent-omnichannel\/\" class=\"default-btn-shortcode dt-btn dt-btn-m link-hover-off  vc_custom_1746810177840\" id=\"default-btn-47a81f5979cd520df128ead105e1cc85\" style=\"width:250px;\" title=\"Intelligent Omnichannel | \/en\/products\/intelligent-omnichannel\/\"><span>LEARN MORE<\/span><\/a><\/div>[\/vc_column_inner][vc_column_inner el_class=&#8221;image-col&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;46202&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1740575751977{padding-top: 10px !important;padding-bottom: 10px !important;}&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-default&#8221; bg_image_repeat=&#8221;no-repeat&#8221; bg_override=&#8221;full&#8221;][vc_column]<div class=\"ult-spacer spacer-6ab3067c4df2d\" data-id=\"6ab3067c4df2d\" data-height=\"50\" data-height-mobile=\"50\" data-height-tab=\"50\" data-height-tab-portrait=\"\" data-height-mobile-landscape=\"\" style=\"clear:both;display:block;\"><\/div>[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;top&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-default&#8221; bg_image_new=&#8221;id^39916|url^https:\/\/www.elaine.io\/wp-content\/uploads\/2024\/01\/BG_Slider_Autofahrer.jpg|caption^null|alt^null|title^BG_Slider_Autofahrer|description^null&#8221; bg_image_repeat=&#8221;no-repeat&#8221; css=&#8221;.vc_custom_1745878197904{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-default&#8221; bg_image_new=&#8221;id^46693|url^https:\/\/www.elaine.io\/wp-content\/uploads\/2025\/03\/Background_New-Design_transparent_wide-scaled.jpg|caption^null|alt^null|title^Background_New Design_transparent_wide|description^null&#8221; bg_image_repeat=&#8221;no-repeat&#8221; css=&#8221;.vc_custom_1743165498664{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1595322022858{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;content-row&#8221;][vc_column_inner el_class=&#8221;text-col&#8221; width=&#8221;1\/2&#8243;][\/vc_column_inner][vc_column_inner el_class=&#8221;image-col&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;46188&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1740575727365{padding-top: 10px !important;padding-bottom: 10px !important;}&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1595322022858{padding-top: 55px !important;padding-bottom: 55px !important;}&#8221;][vc_column][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221;&hellip;<\/p>\n","protected":false},"author":70,"featured_media":0,"parent":48134,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_seopress_titles_title":"USE CASE INCREASE PROFIT POTENTIAL","_seopress_titles_desc":"In this use case we show you how you can attract attention, inspire your customers with individual approaches and increase sales.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"Customers who become fans and sustainable growth","_seopress_social_fb_desc":"Successful use cases to increas profit potential","_seopress_social_fb_img":"https:\/\/www.elaine.io\/wp-content\/uploads\/2025\/04\/Sharepic_ELAINE_GEWINNPOTENTIALE_EN.png","_seopress_social_fb_img_attachment_id":47343,"_seopress_social_fb_img_width":1200,"_seopress_social_fb_img_height":627,"_seopress_social_twitter_title":"Customers who become fans and sustainable growth","_seopress_social_twitter_desc":"Successful use cases to increas profit potential","_seopress_social_twitter_img":"https:\/\/www.elaine.io\/wp-content\/uploads\/2025\/04\/Sharepic_ELAINE_GEWINNPOTENTIALE_EN.png","_seopress_social_twitter_img_attachment_id":47343,"_seopress_social_twitter_img_width":1200,"_seopress_social_twitter_img_height":627,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","inline_featured_image":false,"footnotes":""},"class_list":["post-45739","page","type-page","status-publish","hentry","description-off"],"_links":{"self":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/pages\/45739","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/users\/70"}],"replies":[{"embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/comments?post=45739"}],"version-history":[{"count":26,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/pages\/45739\/revisions"}],"predecessor-version":[{"id":51414,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/pages\/45739\/revisions\/51414"}],"up":[{"embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/pages\/48134"}],"wp:attachment":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/media?parent=45739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}