{"id":19059,"date":"2020-04-27T12:42:43","date_gmt":"2020-04-27T10:42:43","guid":{"rendered":"https:\/\/www.artegic.com\/ing-deutschland-relies-on-solutions-from-the-digital-crm-consulting-and-technology-provider-artegic-ag-in-digital-dialogue-marketing\/"},"modified":"2021-09-16T10:03:26","modified_gmt":"2021-09-16T08:03:26","slug":"ing-deutschland-relies-on-solutions-from-the-digital-crm-consulting-and-technology-provider-artegic-ag-in-digital-dialogue-marketing","status":"publish","type":"post","link":"https:\/\/www.elaine.io\/en\/ing-deutschland-relies-on-solutions-from-the-digital-crm-consulting-and-technology-provider-artegic-ag-in-digital-dialogue-marketing\/","title":{"rendered":"ING Deutschland relies on solutions from the digital CRM consulting and technology provider artegic AG in digital dialogue marketing."},"content":{"rendered":"\n

At the heart of ING Deutschland’s cooperation with\ntechnology provider artegic is the consistent further development of\ncustomer-centric communication in digital channels. In the future, customer\ncommunication in the e-mail sector will be organised centrally using the powerful\nartegic ELAINE software technology. This will make the bank’s digital\ncommunication even faster and more individual, so that customers can be\nsupported proactively at the right moment, not just when it comes to specific\nissues.<\/p>\n\n\n\n

The complexity of digital dialogue marketing increases with\nevery contact point and every trigger. To simplify processes and reduce costs,\nING in Germany is consolidating various systems and technologies into a\ncentrally controlled software solution with enormous scalability options.\nThrough seamless integration of artegic ELAINE software technology with central\nSAS campaign planning and the bank’s own system landscape. Campaigns can be\ncontrolled comprehensively and handled even more efficiently using the\nhigh-capacity automation processes of the ELAINE technology.<\/p>\n\n\n\n

Increasing customer\ndemands in banking<\/strong><\/p>\n\n\n\n

“We want to address our customers individually and respond to their personal needs. With artegic, we have found a technology provider that meets our requirements for sustainable email communication. artegic convinced us with its know-how and many years of experience in real-time marketing automation as well as with its high compliance and enterprise IT standards,” says Marco M\u00fcller, Expertise Lead in the Base & Core Services area at ING Germany. <\/p>\n\n\n\n

\"Marco
Marco M\u00fcller<\/figcaption><\/figure><\/div>\n\n\n\n

“A customer-centric customer experience has become a must. In the finance sector, this requirement is more valid today than ever before. We are delighted to be able to support ING in Germany, a company that plays a leading role in this sector,” says Stefan von Lieven, CEO of artegic AG. <\/p>\n\n\n\n

\"\"
Stefan von Lieven<\/figcaption><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"

At the heart of ING Deutschland’s cooperation with technology provider artegic is the consistent further development of customer-centric communication in digital channels. In the future, customer communication in the e-mail sector will be organised centrally using the powerful artegic ELAINE software technology. This will make the bank’s digital communication even faster and more individual, so…<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","inline_featured_image":false,"footnotes":""},"categories":[102],"tags":[176,177],"class_list":["post-19059","post","type-post","status-publish","format-standard","hentry","category-news-en-2","tag-banking-2","tag-ing-2","category-102","description-off"],"_links":{"self":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/posts\/19059","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/comments?post=19059"}],"version-history":[{"count":0,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/posts\/19059\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/media?parent=19059"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/categories?post=19059"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/tags?post=19059"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}