
{"id":3733,"date":"2021-08-24T09:53:10","date_gmt":"2021-08-24T07:53:10","guid":{"rendered":"https:\/\/www.artegic.com\/blog\/?p=3733"},"modified":"2025-10-29T13:02:33","modified_gmt":"2025-10-29T12:02:33","slug":"survey-with-full-navigation-in-interactive-emails","status":"publish","type":"post","link":"https:\/\/www.elaine.io\/en\/blog\/survey-with-full-navigation-in-interactive-emails\/","title":{"rendered":"Survey with full navigation in interactive emails"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text]<strong>Survey abandonment rates, especially for complex surveys with multiple questions, can be very high. With surveys in interactive emails, you can reduce this behavior. By successively displaying the questions, you lower the barrier to participation. Increases in the number of participants of up to 80 percent have been proven.<\/strong><\/p>\r\n<p class=\"wp-block-paragraph\">\r\n\r\nMake survey emails more user-friendly by using interactive emails. Questions can be displayed one at a time in the email and answered via checkbox. Navigate between questions directly in the email. Sliders, image selection and multiple answers are also possible.<\/p>\r\n<p class=\"wp-block-paragraph\">\r\n\r\nResponses are stored in the recipient record in ELAINE or an existing survey or analytics tool. Also use survey emails as triggers for automated follow-up communication.<\/p>\r\n<p class=\"wp-block-paragraph\">\u00a0<\/p>\r\n\r\n<h2 class=\"wp-block-heading\"><strong>Best Practice<\/strong><\/h2>\r\n<p>\r\n\r\nMayoris uses interactive emails for its own surveys as well as for demonstration purposes for customers. Response data is captured using the mailix-built survey widget in the mailix technology platform and passed via API to the survey\/analytics technology used.<\/p>\r\n<p class=\"wp-block-paragraph\">\r\n\r\nYou can configure the survey independently with mailix and deploy the widget on ELAINE or any other dispatch system.<\/p>\r\n<p class=\"wp-block-paragraph\">\u00a0<\/p>\r\n\r\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2021\/08\/Bild3-1.png\"><img loading=\"lazy\" decoding=\"async\" width=\"933\" height=\"605\" class=\"wp-image-3735\" src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2021\/08\/Bild3-1.png\" alt=\"\" srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2021\/08\/Bild3-1.png 933w, https:\/\/www.elaine.io\/wp-content\/uploads\/2021\/08\/Bild3-1-300x195.png 300w, https:\/\/www.elaine.io\/wp-content\/uploads\/2021\/08\/Bild3-1-768x498.png 768w\" sizes=\"auto, (max-width: 933px) 100vw, 933px\" \/><\/a>\r\n<figcaption>By integrating the survey into the email, mailix makes the link to a separate survey tool obsolete.<\/figcaption>\r\n<\/figure>\r\n<p>\r\n\r\n[\/vc_column_text][\/vc_column][\/vc_row]<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text]Survey abandonment rates, especially for complex surveys with multiple questions, can be very high. With surveys in interactive emails, you can reduce this behavior. By successively displaying the questions, you lower the barrier to participation. Increases in the number of participants of up to 80 percent have been proven. Make survey emails more user-friendly by&hellip;<\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"Survey with full navigation in interactive emails","_seopress_titles_desc":"Make survey emails more user-friendly by using interactive emails and reduce the abandonment rates.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"Survey with full navigation in interactive emails","_seopress_social_fb_desc":"Make survey emails more user-friendly by using interactive emails ","_seopress_social_fb_img":"https:\/\/www.elaine.io\/wp-content\/uploads\/2021\/08\/Blog_interaktive-Umfagemails_EN.jpg","_seopress_social_fb_img_attachment_id":31777,"_seopress_social_fb_img_width":1640,"_seopress_social_fb_img_height":856,"_seopress_social_twitter_title":"Survey with full navigation in interactive emails","_seopress_social_twitter_desc":"Make survey emails more user-friendly by using interactive emails ","_seopress_social_twitter_img":"https:\/\/www.elaine.io\/wp-content\/uploads\/2021\/08\/Blog_interaktive-Umfagemails_EN.jpg","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"interactive emails,marketing automation,email marketing","inline_featured_image":false,"footnotes":""},"categories":[234,243,510,508,240,509],"tags":[512,314,18,166],"class_list":["post-3733","post","type-post","status-publish","format-standard","hentry","category-communication","category-data","category-daten-2","category-kommunikation-2","category-practical-tips","category-praxistipps-2","tag-e-mail-marketing-2","tag-interactive-emails","tag-marketing-automation","tag-marketing-automation-2","category-234","category-243","category-510","category-508","category-240","category-509","description-off"],"_links":{"self":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/posts\/3733","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/comments?post=3733"}],"version-history":[{"count":1,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/posts\/3733\/revisions"}],"predecessor-version":[{"id":33400,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/posts\/3733\/revisions\/33400"}],"wp:attachment":[{"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/media?parent=3733"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/categories?post=3733"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/tags?post=3733"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}