{"id":38838,"date":"2023-08-02T15:19:05","date_gmt":"2023-08-02T13:19:05","guid":{"rendered":"https:\/\/www.artegic.com\/?p=38838"},"modified":"2024-01-18T13:33:14","modified_gmt":"2024-01-18T12:33:14","slug":"mobile-birthday-greetings","status":"publish","type":"post","link":"https:\/\/www.elaine.io\/en\/blog\/mobile-birthday-greetings\/","title":{"rendered":"Mobile birthday greetings: How to attract attention in the inbox"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text]<strong>Sending customers a birthday wish is one of the classics in digital dialogue marketing. It is even more classic to send the wishes by email. But mobile channels such as SMS or mobile messenger are also suitable for wishing your customers a happy birthday, and this will make you stand out even more. Read here how this can be done and why the mobile context is particularly suitable.<\/strong><\/p>\n<p>The birthday greeting is a proven measure in digital dialogue marketing. Almost every online shop sends birthday emails with a voucher.<\/p>\n<p>The problem is that it is becoming increasingly difficult to attract attention with a birthday email in the inbox. In mobile channels, birthday greetings are not yet as established as in the email channel. Therefore, you are more likely to attract attention with a birthday SMS or mobile message than with the fifth or tenth birthday email in the inbox.<\/p>\n<p>Mobile messages and SMS are also the channel in which many customers receive private birthday greetings. This context also gives your birthday greetings more authenticity and closeness.<\/p>\n<p>You don&#8217;t have to send the birthday greeting exactly on the birthday either. For example, send a text message with a discount code a week in advance so that your customers can give themselves a present in time for their birthday.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-38840 size-full\" src=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/08\/USE-CASE8.png\" alt=\"\" width=\"851\" height=\"627\" srcset=\"https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/08\/USE-CASE8.png 851w, https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/08\/USE-CASE8-300x221.png 300w, https:\/\/www.elaine.io\/wp-content\/uploads\/2023\/08\/USE-CASE8-768x566.png 768w\" sizes=\"auto, (max-width: 851px) 100vw, 851px\" \/>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1655972328700{padding-top: 55px !important;}&#8221;][vc_column]<div id=\"ultimate-heading-52116a7f7ba75d3ab\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-52116a7f7ba75d3ab uvc-1903  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"center\" style=\"text-align:center\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-52116a7f7ba75d3ab h2'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h2 style=\"--font-weight:theme;margin-bottom:10px;\">Whitepaper: Mobile omnichannel in digital dialogue marketing<\/h2><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-52116a7f7ba75d3ab .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:normal;\">.<\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;40568&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1705581140915{padding-top: 10px !important;padding-bottom: 10px !important;}&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]This is a use case from our <strong>Whitepaper: Mobile omnichannel in digital dialogue marketing<\/strong>.\u00a0With the help of 9 further exciting use cases, we will show you how you can expand and optimise your digital dialogue marketing with mobile channels.<\/p>\n<p>To download the whitepaper, simply fill out the form.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text] <div class=\"artegic-form\"> <form class=\"elaine-form\" method=\"post\" id=\"elaine-form-38312\"> <!-- Meta General --> <input name=\"form_id\" value=\"38312\" type=\"hidden\" \/> <input name=\"e_daw_identifier\" value=\"formaction\" type=\"hidden\" \/> <input name=\"e_daw_content[meta][ip]\" value=\"216.73.216.20\" type=\"hidden\" \/> <input name=\"e_daw_content[meta][referrer]\" value=\"https:\/\/www.elaine.io\/en\/blog\/mobile-birthday-greetings\/\" type=\"hidden\" \/> <input name=\"e_request_url\" value=\"https:\/\/www.elaine.io\/en\/wp-json\/wp\/v2\/posts\/38838\" type=\"hidden\" \/> <input name=\"e_daw_content[meta][language]\" value=\"de\" type=\"hidden\" \/> <input name=\"e_daw_content[meta][language_page]\" value=\"en\" type=\"hidden\" \/> <input name=\"e_daw_content[meta][date]\" value=\"2026-08-14 20:33:43\" type=\"hidden\" \/> <input name=\"e_daw_content[meta][e_datasource]\" value=\"8\" type=\"hidden\" \/> <input name=\"e_daw_content[meta][e_automation_id]\" value=\"288\" type=\"hidden\" \/> <input name=\"e_daw_content[meta][e_entry_id]\" value=\"1\" type=\"hidden\" \/> <fieldset> <div class=\"custom-efhe\"> <input id=\"country_032778\" name=\"m_country\" type=\"text\" placeholder=\"Land\" class=\"form-control input-md\" value=\"\"> <\/div> <!--<div class=\"title\"> <h3 class=\"title-element\">Bitte Tragen Sie Ihre Kontakt-Daten ein<\/h3> <\/div>--> <div class=\"form-group download selected hidden \"> <div class=\"download-inner-wrap\"> <div class=\"col-md-4\"> <figure><img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/01\/Mobile-Omnichannel-in-digital-Dialogmarketing_EN.jpg\" alt=\"Thumb Mobile omnichannel in digital dialogue marketing\"><\/figure> <div class=\"title\"> <span class=\"cattitle\"> Whitepaper <\/span><\/br> <span> Mobile omnichannel in digital dialogue marketing <\/span> <\/div> <span class=\"error\">Please fill out this field.<\/span> <\/div> <\/div> <div class=\"download-inner-wrap-lower\"> <div class=\"checkbox\"> <input type=\"checkbox\" value=\"1\" id=\"download-0_38312\" name=\"e_daw_content[type][download][0]\" checked> <label for=\"download-0_38312\"> Select <\/label> <\/div> <\/div> <\/div> <div class=\"form-group gender\"> <label class=\"col-md-12 control-label\">Salutation<\/label> <div class=\"gender-selection\"> <div class=\"left\"> <div class=\"radio\"> <input name=\"c_gender\" id=\"c_gender_38312-0\" value=\"m\" type=\"radio\" required \/> <label for=\"c_gender_38312-0\"> Mr. <\/label> <\/div> <\/div> <div class=\"right\"> <div class=\"radio\"> <input name=\"c_gender\" id=\"c_gender_38312-1\" value=\"w\" type=\"radio\" required \/> <label for=\"c_gender_38312-1\"> Ms. <\/label> <\/div> <\/div> <span class=\"error\">Please fill out this field.<\/span> <\/div> <\/div> <div class=\"form-group custom-text\" > <label class=\"col-md-4 control-label\" for=\"c_prename_38312\">First name *<\/label> <div class=\"col-md-5\"> <input id=\"c_prename_38312\" name=\"c_prename\" type=\"text\" placeholder=\"First name\" class=\"form-control input-md\" required value=\"\" > <span class=\"help-block\"><\/span> <span class=\"error\">Please fill out this field.<\/span> <span class=\"warning\"><\/span> <\/div> <\/div><div class=\"form-group custom-text\" > <label class=\"col-md-4 control-label\" for=\"c_name_38312\">Last name *<\/label> <div class=\"col-md-5\"> <input id=\"c_name_38312\" name=\"c_name\" type=\"text\" placeholder=\"Last name\" class=\"form-control input-md\" required value=\"\" > <span class=\"help-block\"><\/span> <span class=\"error\">Please fill out this field.<\/span> <span class=\"warning\"><\/span> <\/div> <\/div><div class=\"form-group custom-text\" > <label class=\"col-md-4 control-label\" for=\"c_email_38312\">Business email address *<\/label> <div class=\"col-md-5\"> <input id=\"c_email_38312\" name=\"c_email\" type=\"text\" placeholder=\"Business email address\" class=\"form-control input-md\" required value=\"\" > <span class=\"help-block\"><\/span> <span class=\"error\">Please fill out this field.<\/span> <span class=\"warning\">Little note: This looks like a private email-adress. 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It is even more classic to send the wishes by email. But mobile channels such as SMS or mobile messenger are also suitable for wishing your customers a happy birthday, and this will make you stand out even more. Read here&hellip;<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"Mobile birthday greetings: How to attract attention in the inbox","_seopress_titles_desc":"How to use mobile channels to wish your customers a happy birthday and get noticed. 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