Increase effectiveness & productivity

Reduce costs, save time and achieve better campaign results!

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Increase in the conversion rate among recipients of automated e-mails
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higher opening rates for personalised emails compared to non-personalised ones
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Uplift through automated optimisation with multivariate testing

EFFICIENT WORKFLOWS SAVE TIME

PAYBACK automates campaign creation by importing planning data and campaign briefings directly:

  • Creation of teasers using integrated online graphics editor
  • Workflow management – potential time saving of over 25%
  • Automation of life cycle and transaction communication

INCREASED EFFICIENCY THROUGH INTELLIGENT AUTOMATION

Detlev Louis optimises processes & campaign creation with ELAINE:

  • Louis sends out more than 10 versions of a newsletter and thanks to ELAINE, it was able to significantly reduce the effort required to create it.
  • At the same time, the risk of errors was massively reduced through intelligent automation and centralised orchestration.

TESTING AND OPTIMISATION WITH AIDO

Multivariate testing with AIDO enables theautomated testing of multiple variables, such assubject lines, images and call-to-actions and theircombinations, to find the most effective communication. Find out more about AIDO in our whitepaper.
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