On 16th and 17th of September,  Expo Cologne again welcomes one of world’s most important digital economy trade fairs: the dmexco. Online CRM technology and consulting provider artegic will be there again, celebrating its 10th company anniversary in hall 7, stand A040/A042. artegic’s focus at the fair this year will be real time marketing automation.

artegic’s roots go back to 1994. Since 2005, the company exists in its current form as artegic AG. In the same year, artegic had its first appearance at the OMD, the predesessor of the dmexco. dmexco 2015 is therefore the perfect place to celebrate artegic’s tenth company anniversary.

Real Time Marketing  Automation is the Next Step in the Digital Dialogue

artegic’s focus at this year’s dmexco will be real time marketing automation. artegic’s real time marketing automation technology has just received the ECO Internet Award 2015, artegic’s real time marketing automation is able to display four core abilities:

  1. The automated running of granular communication measures, individually for each user, in real time, based on his response.
  2. The dynamic adaptation to the relevant context at the time of use: individual content e.g. based on location, weather, position in the customer lifecycle or terminal device properties.
  3. The integration of all relevant channels in a lifecycle, including – in addition to email – social media, WhatsApp or mobile push messages in geo-fencing contexts.
  4. The data protection-compliant collection, processing and storage of real-time response data.

Make an appointment and learn more about real time marketing automation

dmexco will take place on 16th and 17th of September at the Expo Cologne. artegic and partner T-Systems Multimedia Solutions can be found in hall 7, stand A040/A042. Book your appointments with the experts at http://www.elaine.io/dmexco