“The item you want is currently out of stock” – this is certainly not the kind of message customers like to read. In the worst case, the customers look around in other shops or the order is simply forgotten. In our article, we show you the tricks you can use to avoid such churn.
If someone is interested in a product in your online shop that is not currently in stock, in the worst case they will buy from your competitors if they also offer the product. Or they simply forget about the product again. Back-in-stock alerts are an easy-to-implement measure to avoid customer churn and encourage them to buy at a later date.
Integrate a possibility in your shop to quickly and easily register for the back-in-stock-Alert. As soon as the product is available again in your online shop, an e-mail will be sent automatically.
If you know the live location or at least the place of residence of your customers, you can send back-in-stock mobile alerts if the product is available in a nearby branch.
Whitepaper: Mobile omnichannel in digital dialogue marketing
This is a use case from our Whitepaper: Mobile omnichannel in digital dialogue marketing. With the help of 9 further exciting use cases, we will show you how you can expand and optimise your digital dialogue marketing with mobile channels.
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