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ELAINE - Shine with better marketing every day!

ELAINE is a pioneering marketing automation platform that enables companies to achieve fast and measurable results through personalised and automated omnichannel customer engagement. ELAINE empowers companies to quickly and flexibly increase customer value, reduce customer acquisition costs and optimise their marketing processes to ultimately deliver an excellent customer experience.

With advanced capabilities such as AI-driven multivariate testing and micro-app emails, ELAINE empowers organisations to compete and grow in a highly competitive market.
Around 82% of German internet users are in contact with companies via ELAINE and 60% of all eCommerce transactions in Germany are extended via ELAINE. Every month, more than 2.7 billion e-mails, SMS and mobile messages are sent to 141 countries worldwide via ELAINE.

Companies such as BMW, PAYBACK, REWE, dm, ING, AmericanExpress, CosmosDirekt, Web.de and DHL are among ELAINE’s customers.

ELAINE is certified company-wide by TÜV Rheinland according to the international standard for IT and data security ISO/IEC 27001 and is ISO/IEC 27018 compliant. ELAINE is one of the first Martech platforms to be Scope 3 climate neutral.

ELAINE technologies GmbH was founded in 2005 as artegic AG and has been part of UNITED Marketing Technologies by DuMont since 2022. With more than 500 employees at seven locations, UNITED is a group of innovative marketing technology companies that support companies in achieving marketing excellence with an innovative best-of-breed approach.

Press Releases

RTL Wins Newsletter Award 2007

ELAINE client RTL wins the prestigious E-mail Marketing Award in the category Film, TV and Music. Voting of the Newsletter Award 2007 this year closed with a record number of 1.3 million votes cast online. The most interesting and best newsletters were chosen from 2000 applicants and were awarded across…

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HILDA Organises Accreditation Europe-wide

Registrations to events concerning the German Presidency of the European Council are run via a system developed by artegic. The German Presidency of the European Council faces the German Federal Ministry with new administrative tasks, for example, registration of politicians, magistrates, service providers, journalists and other participants to up-coming consultancies,…

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Knowing what the client wants – customer metrics as an introduction into customer profiling.

eCRM service provider artegic expands the self-sharpening customer profiling of the ELAINE Online Direct Marketing Suite with predefined industry-specific rulesets. Customer loyalty requires a high degree of know-how regarding individual customer preferences, lifestyles and motives. As a strategy consultant and associated company of the Fraunhofer Institute, German eCRM provider artegic…

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Press Contact

ELAINE technologies GmbH
Zanderstraße 7
53177 Bonn

Frau Mieke Afschrift

Tel: +49 228 227797-57
Fax: +49 228 227797-900
E-Mail: presse@elaine.io



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