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Digital CRM consulting and technology provider artegic AG is joining the Location Based Marketing Association (LBMA). With the development of its own technologies and practical cases in location-based marketing and proximity marketing, artegic is an innovative driver for digital best-in-class dialogue marketing. With its membership in the LBMA, artegic is keen to expand its involvement.…
Dutch software investor Main Capital Partners B.V. has invested in digital marketing automation provider artegic. artegic is the leading German specialist supplier of standard software for real-time marketing automation via email and mobile. The company operates one of the largest software-as-a-service (SaaS) platforms for digital marketing in Europe. artegic, consultancy and technology provider of digital…
On the initiative of the Council of Europe, the European Data Protection Day will be organized for the tenth time on 27 January 2017. The aim of the Data Protection Day is to increase the awareness of data protection among EU consumers as well as companies. For companies there is one key issue this year:…
The exploitation of progressive methods for the specific and personal collection and analysis of user behaviour is an indispensable competitive factor in online marketing. However, companies face the challenge of complying with existing and future data privacy restrictions. This means: Obtaining user consent – opt-ins – for comprehensive data usage. For their trend-setting CRM strategy…
On 13.-14. September the digital economy fair dmexco will open its doors again in Cologne. At booth A040 in hall 6 the digital CRM provider artegic AG will be showing ELAINE® SIX, the next generation of the award-winning digital marketing suite ELAINE. Usability, real-time cross-channel customer centricity in the customer journey and the consistent implementation…
Mediengruppe RTL Deutschland and artegic win prestigious award in the category “Marketing Campaign of the Year” Mediengruppe RTL Deutschland the digital CRM technology provider artegic got the International Business Award in Gold for the TV NOW customer acquisition campaign for the best campaign of a media company. The video on demand service TV of the…
The digital CRM consulting and technology provider artegic and the software provider for data analysis and automation Apteco GmbH have started a partnership. The jointly developed API allows a seamless integration of ELAINE’s Realtime CRM automation technology from artegic with the data analysis software FastStats Discoverer from Apteco. The data analysis software FastStats Discoverer enables…
The digital CRM consulting and technology provider artegic AG is becoming member of Internet Service Providers Austria (ISPA). As a leading driver of innovation and through its membership, artegic’s goal is to further expand its commitment to digital best-in-class dialogue marketing in Austria. ISPA (Internet Service Providers Austria) is Austria’s umbrella association for internet science.…
Digital CRM provider artegic is releasing ELAINE SIX, the next generation of the award-winning digital marketing suite from ELAINE. ELAINE SIX combines the highly customer-centric approach of CRM with state-of-the-art marketing capabilities. Both real-time and automatization enable optimum individualization of the message, depending on the time, context and content. ELAINE SIX helps innovation-driven companies achieve…
BMW Motorrad is a brand of BMW AG and is represented in numerous countries around the world. For worldwide sales, BMW Motorbike primarily relies on an indirect sales model through independent dealers. This case study illustrates how BMW Motorrad implements a comprehensive and seamless customer experience while ensuring the highest data protection standards against the…
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