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Focus and Focus-Money have awarded artegic the Deutschlandtest seal “Company of the Year 2023”. The renowned Institute for Management and Economic Research (IMWF) conducted the “Company of the Year” study on behalf of Deutschlandtest. In the category “Marketing Software Provider”, artegic received the full score of 100 points and is thus the industry winner. Deutschlandtest…
As Head of Business Development, Vanessa Sonders assumes responsibility for further growth and the successful positioning of the customer engagement platform provider ELAINE technologies GmbH. Head of Business Development Vanessa Sonders As Head of Business Development, Vanessa Sonders is taking over the management of new customer sales at ELAINE, in particular for the customer engagement…
artegic AG, a provider of marketing automation solutions, is now called ELAINE technologies GmbH under the previous product name ELAINE. This strategic decision marks a significant step in the further development of the company and is accompanied by a sharpened positioning and a fresh brand image. Founded in 2005, artegic AG is the developer and…
Abandoned shopping baskets regularly cause displeasure in online shops. To get customers back into the shop, you can automatically send a reactivation email to shopping basket abandoners – or you can send an SMS, a mobile message or a push notification. In this article we present a practical use case: Mobile Omnichannel against shopping cart…
Has a customer not been in touch for a long time? Then it’s time for reactivation! Learn how emails and SMS help to renew customer connections. Because not only can you reactivate with emails, mobile channels such as SMS or mobile messenger also work well here. In this article, we give you clever tips on…
Sending customers a birthday wish is one of the classics in digital dialogue marketing. It is even more classic to send the wishes by email. But mobile channels such as SMS or mobile messenger are also suitable for wishing your customers a happy birthday, and this will make you stand out even more. Read here…
Classic or common advertising measures, such as discount promotions, can of course also be distributed in mobile marketing channels. SMS, push notification or mobile messages: these formats are just as suitable as newsletters as e-mails. In our article, we show you how you can cleverly use “classic” advertising measures in mobile channels. Just like email,…
“Your order is now ready for collection!” – customers are sure to enjoy reading this message. Send such Click & Collect notifications as SMS, push notification or via another mobile channel. Click & Collect is the trend in the omnichannel marketing mix. Here we show you how to make the most of ready-to-collect goods for…
Address your customers not only at the right time, but also at the right place and via the appropriate mobile channel. This is possible with location-based marketing. This article explains how you can integrate location-based marketing into your mobile omnichannel marketing mix. Direct approach, very close to the point of sale: With location-based marketing, you…
Following our article Transactional messages in the mobile omnichannel marketing mix, we present another effective use case for mobile channels in digital dialogue marketing: Alerts. Find out in which contexts it is best to send alerts as SMS or mobile messages. SMS and mobile messages are particularly suitable for time critical messages. These include, for…
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